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How to Create a Financial Forecast for Your Agency

16 August, 2024

Creating a financial forecast is essential for understanding your agency’s future financial health and planning for growth. A well-structured financial forecast allows you to set clear goals, manage resources efficiently, and make informed decisions. Ideally, you would use a

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The Role of Emotional Intelligence in Leadership

16 August, 2024

Emotional intelligence (EI) is a critical component of effective leadership. It enables leaders to understand and manage their own emotions while also empathizing with the emotions of others. Among our most successful agency owners, a high level of emotional

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How to Handle Client Complaints Effectively

16 August, 2024

Handling client complaints is an inevitable part of running a business, but managing them effectively can turn a potentially negative situation into an opportunity for growth and improvement. Addressing complaints promptly and professionally is crucial for maintaining client relationships

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Best Practices for Customer Retention in Agencies

16 August, 2024

Customer retention is crucial for the long-term success of any agency. While acquiring new clients is important, retaining existing ones is often more cost-effective and rewarding. Agencies that excel in customer retention prioritize delivering results, maintaining open communication, and

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What is a Client Journey “Breakpoint” and How to Fix It

16 August, 2024

In the lifecycle of any client relationship, there are critical moments known as “breakpoints” where agencies must reassess and reinforce their value proposition. These breakpoints are pivotal because they require a renewed effort to re-engage clients, reminding them of

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Demanding Accountability in Leadership Teams

13 August, 2024

Demanding accountability in leadership teams is crucial for building a successful and high-performing organization. However, creating a culture of accountability can be challenging, especially if your company has previously operated without clear standards or expectations. While you can’t force

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